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Contemporary Marketing Review

ISSN Print: 2047-041X

ISSN Online:

主页: http://www.cmr.businessjournalz.org

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SOCIETAL ACTIVITY OF CORPORATE SOCIAL RESPONSIBILITY AS A MODERATING FACTOR OF BRAND LOYALTY IN THE CERAMIC INDUSTRY

Montree Piriyakul,Boonthawan Wingwo

STRATEGY, STRATEGIC PLANNING, MARKETING WHAT ARE THE IMPLICATIONS OF STRATEGIC THINKING IN MARKET DEVELOPMENT?

Mohammad Reza Noruzi,Farhad Nezhad Haj Ali Irani

THE SEVEN PS OF MARKETING AND CHOICE OF MAIN GROCERY STORE IN A HYPERINFLATIONARY ECONOMY

Noel Muzondo,Edward Mutandwa

MARKETING AND ORGANIZATIONAL CITIZENSHIP BEHAVIOR: REVIEW OF LITERATURE

ABDU JA'AFARU BAMBALE

ADULT LEARNERS’ DECISION-MAKING FACTORS FOR HIGHER EDUCATION ENROLLMENT: AN EXPLORATORY STUDY AT THE UNIVERSITY OF WEST INDIES, MONA

Nearesa Myri,Bahaudin G. Mujtaba

THE ECONOMIC IMPLICATION OF OIL BOOM ON AGRICULTURAL EXPORTS TRADE INSTABILITY IN NIGERIA: AN EMPIRICAL STUDY

Bakare A.S

INFLUENCE OF CULTURAL AND GEOGRAPHICAL VICINITY IN ATTRACTING THE FDI IN BALKAN REGION. ALBANIA AS A CASE STUDY

Mamica Nene,Eleina Qirici

A STUDY ON THE EFFECTS OF SOCIAL MARKETING POLICY IN THE SOCIETY

Mohammad Reza Noruz,Farhad Nezhad Haj Ali Iran

DOES FAMILY AND VIRAL MARKETING HAVE ANY EFFECT ON BRAND EQUITY?

Norjaya Mohd. Yasin,Abdul Rahman Zahari

DOES FAMILY AND VIRAL MARKETING HAVE ANY EFFECT ON BRAND EQUITY?

Norjaya Mohd. Yasin,Abdul Rahman Zahari

THE ROLE OF GRAPHIC DESIGN IN PACKAGING AND SALES OF PRODUCT IN IRAN

Amin Asadollahi,Mojtaba Givee

AN INVESTIGATION OF THE RELATIONSHIP BETWEEN SUPPLY CHAIN MANAGEMENT PRACTICES AND COMPETITIVE ADVANTAGE OF THE FIRM

Inda Sukati,Abu Bakar Abdul Hamid,Rohaizat Baharun,Huam Hon Tat

THE INVESTIGATION AND ANALYSIS IMPACT OF BRAND DIMENSIONS ON SERVICES QUALITY AND CUSTOMERS SATISFACTION IN NEW ENTERPRISES OF IRA

Mohammad Taleghan,Mahmood Samadi Largani,Seyyed Javad Mousavian

A TEORAT CAL APROACH TO THE CONCEPT OF BRAND

Durmaz Yakup,Zengin Sevil

THE CONSEQUENCES OF TRADE LIBERALIZATION FOR ECONOMIC GROWTH IN NIGERIA: A STOCHASTIC INVESTIGATION

Bakare A.S

KEY SUCCESS FACTORS FOR ACHIEVING CUSTOMER’S LOYALTY IN E-SMES: A STUDY ON IMPACT OF CUSTOMER AND E-BUSINESS CHARACTERISTICS ON E-LOYALTY IN IRAN

Hengameh Rabiei,Mohammad Reza Meigounpoory,Pedram Yazdani,Mostafa Maleki Someah lu

INVESTIGATION THE RELATIONSHIP BETWEEN LOW INVOLVEMENT PRODUCTS AND HIGH INVOLVEMENT PRODUCTS WITH ADVERTISEMENT STRATEGIES

Amin Asadollahi

AN INVESTIGATION OF IMPACT OF SERVICE STRATEGY ON CUSTOMER SATISFACTION IN THE BUDGET AIRLINE INDUSTRY IN MALAYSIA: A CASE STUDY OF AIR ASIA

Jayaraman Munusamy,Shankar Chelliah

MARKET AND NON-MARKET ORGANIZATIONS ORGANIZATIONAL EFFECTIVENESS IN THE AREA OF RAPID CHANGE

Farhad Nezhad Haj Ali Irani,Mohammad Reza Noruzi

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