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Journal of Public Policy & Marketing

ISSN Print: 0748-6766

ISSN Online: 1547-7207

主页: https://journals.sagepub.com/loi/ppoa

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From Fantasy to Reality: The Role of Fantasy Sports in Sports Betting and Online Gambling

David M. Houghton,Doug Walker,Edward L. Nowlin

A Test of Policy Makers’ Formal and Lay Theories Regarding Health Care Prices

Christopher Yencha,M. Paula Fitzgerald

Subsistence Marketplaces: Challenges and Opportunities

Lisa Jones Christensen,Madhu Viswanathan,Raed Elaydi,Roland Gau

Exploring Life Satisfaction Among Subsistence Migrant Consumers: A Case in China

Junjun Cheng,Rongwei Chu,Yimin Huang

Reducing Obesity by Taxing Soft Drinks: Tax Salience and Firms’ Strategic Responses

Hualu Zheng,Lu Huang,William Ross

Kids, Caregivers, and Cartoons: The Impact of Licensed Characters on Food Choices and Consumption

Bridget Leonard,Kenneth C. Manning,Margaret C. Campbell

Understanding the Calorie Labeling Paradox in Chain Restaurants: Why Menu Calorie Labeling Alone May Not Affect Average Calories Ordered

Christopher Berry,Christopher L. Newman,Elizabeth Howlett,Scot Burton

Moving Forward: The Role of Marketing in Fostering Public Transport Usage

Maarten J. Gijsenberg,Peter C. Verhoef

What Influences Consumer Evaluation of Genetically Modified Foods?

Naomi Mandel,Nguyen Pham

When Do Public Health Epilogues Correct the Influence of Alcohol Story Lines on Youth? The Interplay of Narrative Transportation and Persuasion Knowledge

Anne M. Hamby,Cristel Antonia Russell,Dale W. Russell,Joel W. Grube

Hunger and Food Well

Jonathan Hansen,Laura A. Peracchio,Melissa G. Bublitz,Sherrie Tussler

An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

Ben Lowe,Dan Petrovici,Rajibul Hasan

The Application of a Service Ecosystems Lens to Public Policy Analysis and Design: Exploring the Frontiers

Jakob Trischler,Michael Charles

Same but Different: Using Anthropomorphism in the Battle Against Food Waste

Katrien Cooremans,Maggie Geuens

Technology Resistance: The Case of Food Production Processes

Joseph W. Alba,Lisa E. Bolton,Yanmei Zheng

Shaping Small Business Lending Policy Through Matched

Anneliese Lederer,Glenn L. Christensen,Jerome D. Williams,Paul C. Lubin,Stella Adams,Sterling A. Bone

How and Why the Collaborative Consumption of Food Leads to Overpurchasing, Overconsumption, and Waste

Jeffrey R. Parker,Martin G. Schleicher,Nita Umashankar

Living the African Dream: How Subsistence Entrepreneurs Move to Middle

Falylath Babah Daouda,Hans C.M. van Trijp,Paul T.M. Ingenbleek

Eudaimonia Around the Kitchen: A Hermeneutic Approach to Understanding Food Well

Alain Decrop,Ophélie Mugel,Patricia Gurviez

Why Us?! How Members of Minority Groups React to Public Health Advertisements Featuring Their Own Group

Leah K. Hamilton,Mohammed El Hazzouri

Healthy Through Presence or Absence, Nature or Science?: A Framework for Understanding Front

Kelly Haws,Pierre Chandon,Quentin André

Expanding the Lens of Food Well

Beth Vallen,Maura L. Scott

A New Era at Journal of Public Policy & Marketing Begins

Joshua L. Wiener,Pam Scholder Ellen,Scot Burton

The Challenges Native Advertising Poses: Exploring Potential Federal Trade Commission Responses and Identifying Research Needs

Colin Campbell,Pamela E. Grimm

Mobile Phone Visual Ethnography (MpVE): Bridging Transformative Photography and Mobile Phone Ethnography

Akon E. Ekpo,Benét DeBerry-Spence,Daniel Hogan

How Liberals and Conservatives Respond to Equality

Marla B. Royne,Sukki Yoon,Young Woo Lee,Younghwa Lee

Dog Parks and Coffee Shops: Faux Diversity and Consumption in Gentrifying Neighborhoods

Sonya A. Grier,Vanessa G. Perry

Remedying Food Policy Invisibility with Spatial Intersectionality: A Case Study in the Detroit Metropolitan Area

Jinwon Kim,Seongsoo Jang

The Ecological Impact of Anticonsumption Lifestyles and Environmental Concern

Danilo C. Dantas,Marcelo Vinhal Nepomuceno,Maren Ingrid Kropfeld

Factors Leading to Health Care Exclusion Among African Refugees in Australia: The Case of Blood Donation

Ahmed Shahriar Ferdous,Andre M.N. Renzaho,Michael Jay Polonsky,Neil Waters,Zoe McQuilten

The Intersection of Sustainable Consumption and Anticonsumption: Repurposing to Extend Product Life Spans

Kristin A. Scott,S. Todd Weaver

Effects of Perceived Scarcity on Financial Decision Making

Laurel Aynne Cook,Raika Sadeghein

Consumer Response to Disclosures in Digitally Retouched Advertisements

Charles R. Taylor,John P. Costello,Manfred Schwaiger,Nadine A. Schirmer

When Back of Pack Meets Front of Pack: How Salient and Simplified Nutrition Labels Affect Food Sales in Supermarkets

Ossama Elshiewy,Yasemin Boztug

Introduction to the Special Section: The Domain and Intersection of Anticonsumption, Marketing, and Public Policy

Hélène Cherrier,Michael S.W. Lee,Timothy Dewhirst

Looking to the Future: The Evolving Marketing and Public Policy Community

Joshua L. Wiener,Pam Scholder Ellen,Scot Burton

Introduction to the Special Section on Global Perspectives in Public Policy and Marketing

Kyung-Hoon Kim,Steven W. Kopp

Anticonsumption Consciousness in Pursuit of Sustainability

Valérie Guillard

Should I Buy This When I Have So Much?: Reflection on Personal Possessions as an Anticonsumption Strategy

Jihye Jung,Nivriti Chowdhry,Utpal Dholakia

Anticonsumption as Tactical Response to Institutionalized Subordination: The Case of Materially Deprived Anticonsumers

Hélène Cherrier,Ronald Paul Hill

Toward a General Theory of Regulatory Arbitrage: A Marketing Systems Perspective

Alexei Gloukhovtsev,John W. Schouten,Pekka Mattila

Cycling into Headwinds: Analyzing Practices That Inhibit Sustainability

Anthony Patterson,Benedetta Cappellini,Elizabeth Parsons,Klara Scheurenbrand

“They Were Built to Last”: Anticonsumption and the Materiality of Waste in Obsolete Buildings

Andrea Tonner,Kathy Hamilton,Stephanie Anderson

Consumer Responses to For

Karen Russo Donovan,M. Paula Fitzgerald

Best in Class or Simply the Best? The Impact of Absolute versus Relative Ecolabeling Approaches

Christian Geiger,John Peloza,Moritz Loock,Stefanie Lena Hille

Integrating Bottom

Hans C.M. van Trijp,Paul T.M. Ingenbleek,Souleimane A. Adekambi

Social Sustainability as Buying Local: Effects of Soft Policy, Meso

Aaron McDonald,Brandon Reich,Francesco Testa,Michael V. Russo,T. Bettina Cornwell

The Relationships of Competition and Demographics to the Pricing of Health Insurance Premiums in Affordable Care Act–Era Health Insurance Markets

Genevieve E. O'Connor

The Impact of Nutrition Label Regulation on Firm Marketing Action and Performance in China

Peng Zou,Yan Liu,Yixin Li

©2008-2020 OALib, Inc | Public user content licensed CC-BY 4.0 unless otherwise specified. OALib ISSN Online: 2333-9721 OALib ISSN Print: 2333-9705